Category: Volvo S60 Launch

The All-New S60 is not the sort of Volvo you expect from Volvo. Sure, it’s jam packed with of state-of-the-art safety innovation – it’s a Volvo, after all. But it’s also got a hot new design, a completely re-engineered, sport-tuned chassis, and a turbocharged T6 that delivers 300 hp, and 325 lb-ft of torque. It’s…

by Jonathon Ramsey (RSS feed) on Mar 5th 2010 at 8:57PM It’s a feast of moving pictures this week, an ensemble cast telling 18 tragi-comi-dramatic stories such as: Volvo doing some naughty things forward and backward in its new S60, capitalist Communists in love with the Porsche Cayenne, Optimus Prime getting a Michael Bay makeover…

AS NAUGHTY AS YOU WANT IT. For the Global Launch of the S60, we invited Volvo enthusiasts to participate in the campaign, and let us know just how naughty they want it. To inspire those enthusiasts, we enlisted the help of Scott Weintrob – Director of the BBC Top Gear series. Scott recruited professional racer…