Discover your Epsonality / Rich Media Content
Posted August 11, 2007 / Discover your Epsonality / Rich Media Content
THE EPSONALITY “COUCH COUPLE”
We designed these short dialogue videos to play during the load sequence for Epsonality.com. At the end of a very long day, we were only left with about 30 minutes to film our couple, but when we did, everyone fell in love with their chemistry. So we re-purposed the footage for use in cinema advertisements, and in rich media banners – which received more than 10X the average click-through rate. Definitely a half-hour well spent.